CHICAGO — Halo Top co-founder Doug Bouton is launching a chocolate brand with fewer calories and less sugar than traditional chocolate. Available in milk chocolate and almond dark chocolate varieties, Gatsby products are formulated with allulose and esterified propoxylated glycerol, a modified plant-based oil that tastes and functions like fat with fewer calories. Other ingredients include medium-chain triglycerides, milk, sugar and cocoa. A serving of the milk chocolate style bar contains 60 calories, 4 grams of sugar and 4 grams of net carbohydrates. Comparatively, a . . .
Gatsby features half the calories and a fourth of the sugar of traditional chocolate.
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